Episode 261: Storytelling in Marketing with R...

Today we have another episode of Better Done Than Perfect. Listen in as we talk to Asia Orangio, founder and CEO of DemandMaven. You'll learn about the five growth levers you can pull, why you might be doing OKRs wrong, how to know which marketing programs to double down on, and ...  Show more

How can tokens help your design and development teams become more efficient? Our guest today is Jan Six, staff product designer at GitHub and co-creator of Tokens Studio. You’ll learn how design components and tokens correlate on a technical level, why adoption is the biggest cha ...  Show more

Today's guest is Rebecca DeOrnelas from yourstoryartisan.com. We talk about the importance of storytelling when you're pivoting your career. Rebecca is full of amazing human-bridging wisdom. 

Need better stories to improve your marketing? Wondering why customers connect with some stories and not others? To discover the theory and practice of using stories in your marketing, I interview JJ Peterson.

Guest: </stron ...

In this episode, you'll hear from Rebecca Liu, a principal investor at Insight Partners focusing on areas such as high-growth software, marketplaces, and consumer internet. Rebecca shares how she went from majoring in politics and economics and working on Capitol Hill to entering ...  Show more

Wondering how to easily write marketing content? Looking for a step-by-step model? To discover how to create written content that helps businesses, I interview Ann Handley.

Guest: <a href="https://annhandley.com ...