Learn to Media Buy Like a CFO

Every brand wants more capacity from their growth team. Most try to solve it by adding people or plugging data into ChatGPT. Neither works.In this episode, Luke breaks down the 3-layer infrastructure behind the Prophit Engine that actually creates capacity:Layer 1: The DatabaseOr ...  Show more

Most brands have a media buyer, a strategist, and a creative lead. Everyone's doing their job. Everyone has a dashboard. But when you ask "are we on plan this week?" you get three different answers.In the episode Luke breaks down the three pillars of accountability inside the Pro ...  Show more

Hosts: Matty A. and Ryan Breedwell

Episode Overview:

In this insightful episode of "Money Moves," hosts Matty A and Ryan Breedwell dive deep into current market trends, investment opportunities, and the econo ...

Tommie Powers is a legend in digital paid advertising. He's consulted on $100+ million in ad spend, including $30 million on YouTube ads alone.    So when Tommie talks about paid YouTube ad strategies, we listen.    In a recent interview on the Foundr podcast, Tommie talked with ...  Show more

Back by popular demand, Clay Finck brings back Chris Mayer to chat about his book, How Do You Know – A Guide to Clear Thinking About Wall Street, Investing, and Life. This book is one that really made us think as it is not your conventional investing book and questions much of tr ...  Show more

“But, I think when you talk about programmatic, it really comes down to everything that is not hot read or sponsorship through the show.” In today’s episode, our host, Heather Osgood, is joined by Paul Lajoie, a seasoned professional and the Director of Brand and Agency Partnersh ...  Show more