2342: The Power of Strategic Marketing: and t...

What happens when marketing, psychology, and emerging tech converge around a single purpose, redefining the relationship between brands and consumers? In today’s episode, I’m joined by Jaime Schwarz, a creative force behind Brand Therapy, The TeamFlow Institute, and MRKD.art, who ...  Show more

What does it really take to remove decades of technical debt without breaking the systems that still keep the business running? In this episode of Tech Talks Daily, I sit down with Pegasystems leaders Dan Kasun, Head of Global Partner Ecosystem, and John Higgins, Chief of Client ...  Show more

Sway: Implement the G.R.I.T. Marketing Method to Gain Influence and Drive Corporate Strategy by Christina Del Villar

About the Author:

Christina Del Villar is a 25-year Silicon Valley marketing executive and go-to-market ...

How can marketers strike a balance between brand awareness and long-term thinking? Vibhor Kapoor,  Chief Business Officer of NextRoll and former President of Adroll, joins me to discuss the importance of brand purpose and standing out in a crowded market. We explore the concept o ...  Show more

Think you know the basics of marketing? Think again. Ralph and Kasim show you how to spice up your marketing fundamentals with some cutting-edge tools and techniques. They reveal the secrets of crafting messages that stop people in their tracks and make them drool over your offer ...  Show more

As new tech continues to change the world at a rapid pace, how are marketing professionals adapting? Arun Cavale – the Chief Marketing Officer at IBM Consulting, Asia Pacific – ...