Seinfeld, which ended three decades ago, has been watched by 72 million Americans so far THIS YEAR. Behind that incredible stat is an equally incredible business story: obsessive creators, perfect market timing, an ownership structure that aligned incentives for the long term…all ...Show more
The Home Depot
The Home Depot's founding story is like an Avengers movie… if the Avengers got fired, went broke, and stacked empty paint cans ten feet high to look legitimate. After being unceremoniously fired from their previous hardware chain at ages 48 and 35, Bernie Marcus and Arthur Blank ...Show more
This week, we analyze the remarkable marketing skills of one of the top music artists in the world – Taylor Swift.She has challenged the status quo at every turn – she regained ownership of her master recordings. She convinced Apple and Spotify to pay artists in a more equitable ...Show more
When Taylor Swift signed to an upstart country label as a teen, she probably didn't realize that she was signing away the rights to something she would spend decades getting back -- her masters. Swift’s fight for her $300 million master recordings is a scrimmage that could reshuf ...Show more
Taylor Swift vs. Scooter Braun | On the Outside | 1
When Taylor Swift signed to an upstart country label as a teen, she probably didn't realize that she was signing away the rights to something she would spend decades getting back -- her masters. Swift’s fight for her $300 million master recordings is a scrimmage that could reshuf ...Show more