Making Direct Marketing Work in The Food Indu...

Dan Kennedy hosts a deep conversation with Brian Kurtz and Dwight Woods about the power of mentors and the fundamentals of copy and direct response. Brian shares decades of list and direct mail experience, while Dwight explains how to build repeatable teaching methodologies that ...  Show more

In this episode Dan Kennedy presents a conversation with Adam Witty, founder and CEO who grew his publishing and marketing businesses from a card table startup in 2005 to seven brands, a joint venture with Forbes, and more than 110 employees and $35 million in revenue. Dan Kenned ...  Show more

Innovation is a constant in the food industry. But it’s incredibly difficult to go from a tasty idea to an actual spot on the grocery store shelves. So if you have an idea for a food business, how do you turn it into reality?In this special two-episode series brought to you by Kl ...  Show more

A successful restaurant is one that delivers on the promise to it guests. That's hot food hot, cold food cold, a clean safe work environment for your guests and employees, WOW customer service and providing an incredible product. That's what restaurant owners are put on this eart ...  Show more

The restaurant business is full of daily distractions that make it easy to avoid working strategically. Sometimes it feels like it takes more work to be strategic than it does to just get the work done. And what does working strategically even mean? In this episode of my podca ...

A common mistake people make when building their online brand is that they think way too transactionally and sales-focused around their content. In this 4Ds business consulting session, I break down how to think about creating content with the hopes of it leading to sales, withou ...  Show more