Making Direct Marketing Work in The Food Indu...

You think you have a business. Dan Kennedy says you have a personality dependent job. In this episode Dan Kennedy sits down with Mike Crow, who built a million-dollar home inspection company and a coaching business at the same time. Mike's staff quit while his wife was in the hos ...  Show more

If you sell to other businesses, this call will change how you think about your marketing. Dan Kennedy sits down with Robin Robbins, who built a multi-million-dollar business selling marketing services to IT firms, to show that the same direct response principles work in B2B as i ...  Show more

Innovation is a constant in the food industry. But it’s incredibly difficult to go from a tasty idea to an actual spot on the grocery store shelves. So if you have an idea for a food business, how do you turn it into reality? In this special two-episode series brought to you by K ...  Show more

A successful restaurant is one that delivers on the promise to it guests. That's hot food hot, cold food cold, a clean safe work environment for your guests and employees, WOW customer service and providing an incredible product. That's what restaurant owners are put on this eart ...  Show more

The restaurant business is full of daily distractions that make it easy to avoid working strategically. Sometimes it feels like it takes more work to be strategic than it does to just get the work done. And what does working strategically even mean? In this episode of my podca ...