340: Is it a good time now or should I wait u...

Philip Jameson discusses why most organizational transformations fail despite strong strategic intent, significant investment, and broad awareness that change is necessary. Drawing on his work at Boston Consulting Group and the research behind How Change Really Works, Jameson arg ...  Show more

Management advisor and author Joe Pine explores a question that sits beneath most business strategy discussions but is rarely addressed directly: what business is ultimately for. Drawing on decades of work spanning mass customization, the experience economy, and his latest resear ...  Show more

Grab your freebie for this episode here! You don’t have to go back to school or have a million followers on Instagram to be the go-to resource in your industry Positioning yourself as the go-to expert in your industry can be a game-changer for your business. Not only does it help ...  Show more

Want to raise your rates? Wait just a sec… When was the last time you reviewed the customer experience you deliver? When you have a stellar client experience, raising your rates won’t turn off clients or potential new clients. Let’s dive into some of my favorite ways to elevate t ...  Show more

Stu McClaren shares how AI is changing the face of digital marketing (& what you can do to keep up) Whether you’re apprehensive about AI or you’re all about it, one thing is for sure – it’s taking the digital marketing world by storm. I won’t lie – there have been a lot of change ...  Show more

Jim Edwards https://copyandcontent.ai discusses the importance of knowing WHO you are writing for and WHY?  Why are you creating a book?  Is it part of a bigger plan in your business model, or will you live off royalties for the rest of ...