UP568 Real Time Economics: When the Clip is the Product
Few people sit closer to the epicentre of the sports digital economy than Daniel Kirschner. As co-founder and CEO of Greenfly, he oversees the connective tissue running between rights holders, athletes and fans; the infrastructure that turns a moment on the pitch into content on ...Show more
UP567 Spin Class: Infantino's fightback; Saudi post-LIV; AJ v Tyson, Hearn v White
Spin Class is Unofficial Partner's series on sports comms, PR, reputation and crisis management.Three stories:A FIFA president everyone's written off who isn't going anywhere. A billion-dollar golf breakaway running out of road. And a heavyweight fight that keeps getting made and ...Show more
Why plans for a European Super League won't go away. Ed Butler speaks to James Montague, author of the book The Billionaires Club: The Unstoppable Rise of Football’s Super-rich Owners, about why creating a Europe-wide league of the richest clubs made so much sense to football clu ...Show more
The pitfalls when soccer tries to break into the US and Asian markets - and when American football tries to break into Europe.Ed Butler looks at the plan by Javier Tebas, president of La Liga, to take the top-flight Spanish football league international. It includes an as yet uns ...Show more
Footballers and other athletes are standing up to the sponsors who subsidise them. Ed Butler speaks to Laurence Halsted, a former British Olympic Fencer who wrote about his concerns about the Games in Rio de Janeiro, in 2016. Sports marketing consultant Tim Crow says the involvem ...Show more