Why Simplicity is the Key to Great Copywriting

Why Simplicity is the Key to Great Copywritin...

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How Brands Can Break Through in the Age of AI with Kelly Cheng, CMO at Goldcast | Ep 431

Kelly Cheng, CMO at Goldcast, joins Daniel to talk trust, mind share, and how B2B Marketing can break through when the internet is drowning in AI slop. In a feed full of AI avatars and synthetic everything, the stuff that actually earns trust is the stuff AI can't manufacture. Wh ...  Show more

A Marketing Metric You Need To Track | Bathroom Break #115

If you're making budget decisions based on how each channel looks on its own, you're working with an incomplete picture. Daniel breaks down why blended CAC should be the number your whole operation runs against. Blended CAC is your total marketing spend divided by total customers ...  Show more

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