The 6 Magic Words of Persuasion | Jonah Berge...

There is a particular kind of loneliness that hits in the middle of a full life. Not because you are isolated. Because the relationships that used to hold you steady are all being renegotiated at once. Your kids have left. A parent has died. A marriage needs new terms. A friendsh ...  Show more

Here is something most of us have never been told: falling in love was never supposed to be easy, and the fact that it hasn't been isn't a character flaw. It's a design problem. Your biology may be working against you. Your cultural programming works against you. But, more than a ...  Show more

Words have impact. But when it comes to enchanting audiences and captivating with communication, Jonah Berger, PhD ’07, says some words are more potent than others.

Berger is a Wharton School professor and a ...

In today’s episode, we cover influence with Zoe Chance. Zoe is a teacher, writer, researcher, climate philanthropist, earned her doctorate from Harvard, teaches Mastering Influence and Persuasion, the most popular class at the Yale School of Management, and is the author of Influ ...  Show more

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<span class= "TextRun SCXW264723387 BCX0" lang="EN-GB" xml:lang="EN-GB" data-contrast="none"><span class= "NormalTextRun SCXW264723387 BCX0">We are delighted to welcome Jonah Berger, Marke ...

Are you ready to transform your communication skills and build deeper, more meaningful relationships? In this episode of The School of Greatness, Lewis explores the art of communication with three exceptional guests. First, Charles Duhigg, Pulitzer Prize-winning reporter and b ...