BOM - Thinking Fast and Slow by Daniel Kahneman

BOM - Thinking Fast and Slow by Daniel Kahnem...

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What Amenities Matter Most?

Today, I want to talk about amenities. Not in the abstract, not as a checklist, and not as a race to add more stuff, but as a lens into tenant psychology, capital allocation, and disciplined product design.Greystar recently published their latest amenities and apartment features ...  Show more

The Average Does Not Exist

When developers talk about underwriting, they often focus on the numbers and forget the product. Yet in real estate, the product is inseparable from the math. One of the most common strategic mistakes I see is the instinct to blend into the average of the market. It feels safe. I ...  Show more

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TSS387 Thinking, Fast and Slow ตอน 4 ความสุขในนิยามของนักจิตวิทยารางวัลโนเบล
The Secret Sauce

ในขณะที่หลายคนอาจไม่ได้พยายามทำความเข้าใจถึงความสุขที่ตนมีในแต่ละวัน ทั้งจากการได้เดินทางท่องเที่ยวหรือการได้รับโบนัสก้อนโต ปัจจัยแห่งความสุขจากผลวิจัยของ Daniel Kahneman นักจิตวิทยาเจ้าของรางวัลโนเบล มีด้านใดบ้าง เราจะสามารถนำทฤษฎีเหล่านี้มาเพิ่มความสุขให้กับตัวเองได้อย่างไร  เค ...  Show more