S1E08 - The Marketing Genius of Steve Jobs, P...

The world of marketing has discovered there’s money to be made in creating fake ads.But, they’re not trying to fool you - they’re trying to entertain you. Companies are creating fake ads and fake stores and even fake mistakes - on purpose - in order to gain your attention.The tri ...  Show more

You asked, we listened.For the first time ever, both Android and Apple users can now get access to our exclusive subscriber-only bonus option. And we’re offering more exclusive content than ever to our subscribers. Introducing Apostrophe All Ears.You get: ad-free listening (tisk ...  Show more

Arnau Bosch. Former Creative Director at Apple, LEGO, Adidas and Nike. Dive into the discussion on what makes Apple's marketing make you desire their products. How it's like working with Apple. His life after Apple and more.

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E485: Lessons from Apple's packaging strategy and the greatest comeback story in business.

These two Steve Jobs business stories get me hyped.

Hopefully, they will get you hyped, too.

Credit 👇
Story one: <a href= "https://x.com/projectkim/status/185 ...

Bloomberg's Caroline Hyde discusses the latest from Apple as the company's annual developer conference kicks off in Cupertino, California. Plus, conversations with DreamWorks Founder Jeffrey Katzenberg and MoviePass Co-Founder Hamet Watt.  See omnystudio.com/listener for privacy ...  Show more

Design genius Jony Ive was Steve Jobs’ chief collaborator at Apple. But Ive didn’t run Apple after Jobs’ death: That role went to Tim Cook, the supply chain guy. Now Apple is a company that’s increasingly interested in making money from services and is less dependent on jaw-dropp ...  Show more