Direct Response Copywriting Dos & Don'ts

In this episode, Darin Spindler and Ben Glass discuss how entrepreneurs can build a prosperous business without letting the business consume the life it is supposed to support. The conversation focuses on a practical and often overlooked question for business owners: how do you g ...  Show more

In this episode, Dan Kennedy and Matt Zagula dive deep into the mindset of the modern consumer, revealing three dominant trends: a spend less mindset, a spend more intelligently mindset, and a demand for more value when spending. They discuss how economic pressures, increased bar ...  Show more

Copywriting is a hot topic and we are lucky to have one of the best in the best as our guest. We sit down with Eddie Shleyner, Founder of VeryGoodCopy, to talk copywriting. 

If you had to take a guess on whether or not a copywriter needs to be a web designer, what would you be your guess? A lot of people are still unaware of the lucrative skill of copywriting, and even fewer know how it actually works. So if you want to know exactly what copywriting ...  Show more

I recently took 25 copywriters through the process of landing a six-figure copywriting gig. The Grand Prize was becoming the primary copywriter for Rich Schefren and being Chiefed by Mark Ford! It was a one-of-kind experience (imagine Hunger Games for copywriters). Everyone survi ...  Show more

What are Dan’s top 7 easy copywriting tricks for beginners? In this episode, Dan Lok reveals his 7 copywriting tips he got from his first mentor, Alan. If you don’t know, Dan Lok is a master copywriter and persuasion expert and has been studying, practicing and teaching copywriti ...  Show more