Direct Response Copywriting Dos & Don'ts

When the world changes, most businesses panic... while a few quietly profit. In this episode, Dan Kennedy and Darin Spindler break down what separates winners from losers when market conditions suddenly shift, and why the fundamentals of success haven't changed even if the tactic ...  Show more

Getting members is one challenge. Keeping them AND growing their value? That's an entirely different skillset. In part two of this two-part episode, Darin Spindler and Scott Whitaker reveal the next four mistakes that sabotage membership businesses, including weak ascension plans ...  Show more

Copywriting is a hot topic and we are lucky to have one of the best in the best as our guest. We sit down with Eddie Shleyner, Founder of VeryGoodCopy, to talk copywriting. 

If you had to take a guess on whether or not a copywriter needs to be a web designer, what would you be your guess? A lot of people are still unaware of the lucrative skill of copywriting, and even fewer know how it actually works. So if you want to know exactly what copywriting ...  Show more

I recently took 25 copywriters through the process of landing a six-figure copywriting gig. The Grand Prize was becoming the primary copywriter for Rich Schefren and being Chiefed by Mark Ford! It was a one-of-kind experience (imagine Hunger Games for copywriters). Everyone survi ...  Show more

What are Dan’s top 7 easy copywriting tricks for beginners? In this episode, Dan Lok reveals his 7 copywriting tips he got from his first mentor, Alan. If you don’t know, Dan Lok is a master copywriter and persuasion expert and has been studying, practicing and teaching copywriti ...  Show more