Direct Response Copywriting Dos & Don'ts

In this episode, Magnetic Marketing Maven Adam Witty sits down with Chris Porter, co-author of Big Shifts Ahead, to break down how demographic trends are reshaping homeownership, hiring, policy, and product demand. Chris reveals how each generation, from Savers to Globals, behave ...  Show more

Most marketers want simple funnels. Darcy Juarez wants profitable ones. In this episode, Dan Kennedy sits down with Magnetic Marketing's Chief Business Strategist to expose the biggest mistakes entrepreneurs make in building their funnels, from lazy follow-up to one-message-fits- ...  Show more

Copywriting is a hot topic and we are lucky to have one of the best in the best as our guest. We sit down with Eddie Shleyner, Founder of VeryGoodCopy, to talk copywriting. 

If you had to take a guess on whether or not a copywriter needs to be a web designer, what would you be your guess? A lot of people are still unaware of the lucrative skill of copywriting, and even fewer know how it actually works. So if you want to know exactly what copywriting ...  Show more

I recently took 25 copywriters through the process of landing a six-figure copywriting gig. The Grand Prize was becoming the primary copywriter for Rich Schefren and being Chiefed by Mark Ford! It was a one-of-kind experience (imagine Hunger Games for copywriters). Everyone survi ...  Show more

What are Dan’s top 7 easy copywriting tricks for beginners? In this episode, Dan Lok reveals his 7 copywriting tips he got from his first mentor, Alan. If you don’t know, Dan Lok is a master copywriter and persuasion expert and has been studying, practicing and teaching copywriti ...  Show more