Food & Beverage in China: Creating a Winning...

India consumes more whiskey than Scotland produces. It is a nation of 1.4 billion people, of spirits and celebration, where wine accounts for barely one percent of the alcohol market. And yet, something is shifting. A growing middle class, an expanding cohort of women entering th ...  Show more

What does it take to bridge two wine worlds? Lenz Moser has made 75 trips to China over 21 years, transforming from curious visitor to pioneering winemaker at Chateau Changyu Moser XV in Ningxia. As the fifth generation of Austria's legendary Lenz Moser wine family, whose grandfa ...  Show more

In this episode, I’m diving into a conversation packed with practical, high-impact social media strategies designed to drive real business growth. I break down why social media is no longer just a nice-to-have but a crucial tool for any business looking to scale in today’s lan ...

Loooved being on this China-based podcast chatting about my personal brand, and what it means internationally. I'm only beginning to breach growth in Asian markets, so exploring what that means was extremely eye opening. We chat KOL (influencers), and how they're affecting the ...

The skill set you deploy on social media is much more important than the content you provide. There are thousands of travel vloggers, chefs, and motivational speakers out there, but the key is to create good content with thoughtful consideration. In today's episode of the ...

So many companies dream of selling their products to China's billion consumers. But selling to China means localizing for China, and not just any product is going to sell. Listen in on the thoughts of a real marketing manager for some perspective on how it's done. Episode link: h ...  Show more