463 - The Best way to use Facebook Ads

The comeback story every agent needs to hear. Jacob McLaughlin went from having $30 in his bank account to closing $25M in real estate sales—and building one of the fastest-growing referral platforms for agents. In this episode of Stay Paid, Jacob shares the raw story behind his ...  Show more

What's the difference between agents who stay stuck and agents who scale? In this Stay Paid Q&A episode, we break down real-world questions from agents about generating better leads, farming the right neighborhoods, building a referral database, and hitting a $6M goal. The answer ...  Show more

Do you use Facebook ads to acquire leads? Wondering how to follow up with and engage your Facebook leads? To explore a process for using Facebook ads to turn leads into paying customers I interview Allie Bloyd.

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Welcome to another episode of Perpetual Traffic. We're diving back into the archives, revisiting three pivotal episodes centering on the mechanics of Facebook's ad auction technology. This technology plays an instrumental role in pinpointing the highest valued audience for your c ...  Show more

Are Facebook ads an important part of your launch strategy? Wondering how you can use Facebook to sell more during your next launch? To explore how to use Facebook ads to generate more sales during a launch, in this episode I interview Emily Hirsh. Emily is the founder of Hirsh ...  Show more

In this very special bonus podcast episode, my friend Salome Schillack, and I are talking about how Facebook (and Instagram) are making changes to their ability to target some iOS users. (If you’ve got an Apple product, that’s you!) The result? This presents a little hiccup for e ...  Show more