299. 5 Years, 299 Episodes: Here Are Your Favorites

299. 5 Years, 299 Episodes: Here Are Your Fav...

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560. Unpacking the Power of Packaging with Behaviorally

In this episode of The Brainy Business podcast, Melina Palmer welcomes Matt Salem, co-author of the insightful book, Unpacked: Predict Packaging That Sells. Together, they explore the profound impact of packaging on pricing, sales, and consumer choice, challenging the common misc ...  Show more

559. The Cobra Effect: When Good Intentions Backfire

In this episode of The Brainy Business podcast, Melina Palmer dives into the intriguing concept known as the Cobra Effect, exploring how well-intentioned solutions can sometimes lead to unintended consequences. Drawing on historical examples, Melina illustrates how policies aimed ...  Show more

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