4 Ways to Run a DTC Company Like a Tech Startup

4 Ways to Run a DTC Company Like a Tech Start...

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18 Million Followers Gave Her a Platform. A Failed Merch Line Built Her Business

She had 18 million followers, a product idea born from panic attacks, and zero paid ad spend on launch day. Within 24 hours, Hugz was sold out. Lexi Hensler built Give Hugz — a line of weighted stuffed animals designed to trigger deep pressure stimulation — by turning her own bat ...  Show more

How a DIY YouTube Channel Became a Multimillion-Dollar Home Goods Brand

Lone Fox’s Drew Scott on the vintage pivot that doubled revenue, building two million subscribers without ads, and why his business model can’t be copied. For more on Lone Fox and show notes click here Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify T ...  Show more

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