Breaking Rules with Onnit CEO Aubrey Marcus

Breaking Rules with Onnit CEO Aubrey Marcus

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We Lost 50%… Now What?

I'm feeding my baby while recording this… she's spilling milk, I'm spilling AppSumo updates. Everybody wins. So we've gone from 140 people down to around 40. Revenue has dropped hard. And for the first time in 16 years, staying in business actually feels uncertain. So this episod ...  Show more

Is This A.I. Slop?

We were spending $56K/year on AI tools at AppSumo. A dozen subscriptions, nobody sharing anything. So we killed all of it and put the entire company on one Claude plan. Let's go. This episode I break down exactly how we rolled out AI to every single teammate in 3 weeks, why the t ...  Show more

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