Hear from members of the IAB MENA task force who share highlights of the "How to Get Started with CTV in MENA" whitepaper, some of their learnings with CTV in MENA and top tips for how to successful engage CTV as an advertising opportunity.
DOOH Value Proposition
Explore the Value Proposition of DOOH in MENA with your host Mohamad Itani, the Vice Chair of IAB MENA and guests including Rezarta Bytyci from Talon MENA, Anam Amin from Publicis Media and Husain Al Shehabi from Google.