Why You Should Prioritize Design for Your Bus...

Sonsie Skin's CEO turns customers into brand advocates through community-first strategies, from garden girl activations to in-person events. Discover how to create your own viral moments that drive real connection. Subscribe and watch Shopify Masters on YouTube!Sign up for your F ...  Show more

COTTO's founder sold out her initial production run in 30 minutes by building her audience first. Use her social media techniques to validate demand before you’re ready to sell. Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here. 

Episode 113: Today’s read is by one of my favorite startup creators, Lenny Rachitsky. The essay, How To Kickstart & Scale a Consumer Business, breaks down the seven proven strategies to acquire your first 1,000 users as a B2C startup. I’m going to read through each of the strateg ...  Show more

As a business owner, it's very common to feel overwhelmed, especially when you are starting to scale or grow your business. It's easy to feel like you're drowning and have to do everything on your own to grow your business, but the truth is...you don't!

Oftentimes, if yo ...

Coffee and entrepreneurship seem to go hand in hand. I bet you can’t scroll the Instagram accounts of your favorite creators and business owners without a photo of a latte or a caffeine-inspired meme popping up, right?  This guest made coffee the center of her business, and with ...  Show more

But first, Coffee. Maybe you’ve seen the phrase hanging above a picture in a coffee shop or cafe, or maybe you first saw the phrase on Instagram. Regardless of where you noticed it, those three words resonate with coffee drinkers around the globe — but it’s also the mantra tha ...