Podcasting is Under Construction

To mark 10 years of True Native Media, VP Nick Gryniewicz steps in as guest host to sit down with founder and CEO Heather Osgood for an honest conversation about what it really takes to build a company in podcast advertising from the ground up. Together, they reflect on the lesso ...  Show more

In this episode of The Podcast Advertising Playbook, host Heather Osgood sits down with Jason Fishman, Co-Founder and CEO of Digital Niche Agency (DNA), to explore how specialization, podcasting, and thoughtful marketing strategy can drive sustainable growth. Jason shares how bui ...  Show more

I’m about to say the 5 little words I bet every person listening to this episode has said, at one point or another… “Should I start a podcast?!” It’s no secret that podcasting has exploded in popularity. It’s a unique and powerful platform for reaching and engaging with your audi ...  Show more

This episode is a long time coming. I get asked A LOT about how to podcast. From the equipment and software I use, to knowing what topics to cover and which guests to feature, to the recording, editing and publishing phase, to how in the world I keep it all organized! I’m pulling ...  Show more

Today’s episode is an interview that I gave on the FYI podcast. In this interview, I share several hot takes on the future of advertising, social media, and the creator economy. I shine a light on how both executives and consumers have contributed to the recent shift in COVID- ...

There are so many people starting podcasts these days. That's because the evidence that podcasts are one of the best ways to get your message out there is undeniable. Over 62% of the US population has listened to a podcast, 38% in Canada and nearly 20% of people in the UK listen ...  Show more