Book Of The Month - "Influence" by Robert Cia...

On today's show we're talking about one of the quietest ways a deal gets killed. Not a rate move, not a cost overrun. A city council vote you assumed would never happen.Let's start with the constitutional plumbing, because it explains everything that follows.In the United States, ...  Show more

Michael Flight has been specializing in shopping centers since the mid 1980's. On today's show we are talking about how shopping centers are going through a revival of sorts. We're talking about where the demand is and how to create value in shopping centers. To connect with Mich ...  Show more

The social psychologist Robert Cialdini is a pioneer in the science of persuasion. His 1984 book Influence is a classic, and he has just published an expanded and revised edition. In this episode of the Freakonomics Radio Book Club, he gives a master class in ...

Robert Cialdini is the author of the highly-acclaimed and groundbreaking book, Influence: Psychology of Persuasion. The book is a New York Times Business bestseller. Fortune Magazine lists Influence in their “75 Smartest Business Books.” CEO Read lists ...

Bloomberg Opinion columnist Barry Ritholtz speaks with Dr. Robert Cialdini, whose bestselling books include "Influence: The Psychology of Persuasion" and "Pre-Suasion: A Revolutionary Way to Influence and Persuade." A professor emeritus of psychology and marketing at Arizona Stat ...  Show more

What are the best strategies to get people to say “Yes” to your requests in life? Acclaimed psychologist Robert Cialdini dives deep into the seven small things that make a huge impact in influencing others, as well as the difference between being influenced and being manipulated ...  Show more