Powerful Tips for Marketers of All Levels

In this keynote address to the NextGen community, I talk about the coming tidal wave of AI influencers and what you must do to survive and thrive. I encourage you to diversify your content across multiple platforms, especially YouTube Shorts, as a "defense mechanism from disappea ...  Show more

In this episode, I break down the most critical shifts happening in modern marketing and share the core strategy I believe will define success for the next decade. I explain why traditional measurements like GRP are outdated and why an obsession with "measuring brand" is an excus ...  Show more

How do you measure success in social media? Is it worth it? And how do you explain it to your non-marketing colleagues and stakeholders.

Well, this week we get to talk with a real expert, the founder and CEO of renowned social management management platform <a href="ht ...

How do you market an organization made up of diverse individuals - in this case a global firm of over 700 legal professionals? We were delighted to have an insightful conversation with R ...

Yes - it's that time. For our most popular podcast of the year!

We've talked to 6 of our experts about what they see as the key things to look out for during 2024 in digital marketing. AI is of course the main focus, but we get to look more closely at it within ...

Book your FREE strategy session with the team here: https://calendly.com/22mohammed-abdulrazzaq/smba-strategy-session *If you can't make any of the times on the calendar, please send me (Ethan) a DM on Instagram and we will sort something @theethanbridge ----- SMMS #428 - If you' ...  Show more