Getting Started with Marketing And Sales: The...

In this episode of the Marketing and Margaritas podcast, Ruby and Maddi discuss the evolving landscape of advertising in 2026, focusing on the importance of organic-looking ads, creative diversity, and understanding Meta's algorithm. They emphasise the need for brands to adapt th ...  Show more

On today’s episode, we answer Christie’s lovely voice note about working in marketing and whether it’s possible to specialise in both paid and organic social. Ruby and Maddi share their own journeys, and how niching down has benefited their businesses in the long run.If you want ...  Show more

What most people don’t know is that when you start a business, you have to make the conscious decision to become a marketer.

Because as much as you love what you do (whether it be painting, copywriting, cooking, photography, business coaching or anything else), the reali ...

The good news is you can start an online business within hours.  The bad news is that anyone else can do it too, so how can you prepare for success?  Small Biz Lady Melinda Emerson explains why a good business plan is the best place to start and what priorities ought to be in tha ...  Show more

It’s 2025! You’re finally ready to take the plunge into entrepreneurship. Or maybe you’ve been working on the “next big thing” for a while now, but are stuck on how to get it off the ground. Guess what… you can do it! And I’m here to help. In this episode, I’m breaking down the k ...  Show more

Join us for an insightful conversation with Jonathan Courtney, Co-Founder and CEO of AJ&Smart, as we dive deep into the mindset required for entrepreneurial success and we reveal two promising startup ideas. At the beginning of the episode, we discuss strategies to avoid burnout ...  Show more