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The Marketing Psychology Secrets Behind the World’s Best Brands with Richard Shotton

This conversation with Richard Shotton originally aired in December of 2025. Why does social proof actually matter? What’s the psychology behind FOMO? Behavioral science legend Richard Shotton is back, and he’s dropping some of the most practical psychology-backed tactics markete ...  Show more

A Marketing Channel That Deserves More Attention with Dan Robbins, Head of Brand Sponsorships at Substack | Ep. 451

What if the most underrated Marketing channel isn't a new platform, but the independent creators your audience already trusts? Dan Robbins, Head of Brand Sponsorships at Substack, has spent his career building ad businesses from scratch. He started in measurement at Nielsen, then ...  Show more

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