Rory Sutherland

Bob Roth is a teacher of Transcendental Meditation and the CEO of the David Lynch Foundation. He began practicing Transcendental Meditation in 1969 and went on to build a career centered on teaching it to executives, students, veterans, and others dealing with stress. As CEO of t ...  Show more

Garry Tan is the president and CEO of Y Combinator, the startup accelerator behind companies like Airbnb, Reddit, Coinbase, and DoorDash. He previously co-founded the financial technology company Posterous, which was acquired by Twitter in 2012, and later founded the venture capi ...  Show more

In this episode, I spoke with Rory Sutherland, Vice Chairman of Ogilvy, the massively successful advertising company behind brands like American Express, Sears, Ford, IBM and more. We spoke about what makes people spend money on luxury goods, the personality traits that make a ...

Rory Sutherland is one of the world’s leading consumer behaviour experts, the Vice Chairman of Ogilvy Advertising and an author. The advertising industry creates a unique intersection between psychology and creativity. By looking at what works in the world of ad campaigns, we can ...  Show more

Rory is the vice chairman of Ogilvy UK, which is one of the biggest marketing and advertising companies in the world. He's the author of the book Alchemy: The Surprising Power of Ideas That Don't Make Sense and his TED talks that have been viewed over 7 million times. In the conv ...  Show more

1:00 Jason intros "Alchemy" author Rory Sutherland
3:45 Architecture is the cheapest way to buy art
6:01 How Rory is dealing with quarantine, why he prefers working from home, and will businesses be more efficient post-COVID?
14:12 What is Rory's job, why you ...  Show more