How to Write a Digital Press Release

What do a Patriots head coach, a country legend, and a Hollywood power couple have in common? They all just gave us a master class in what trust actually is. Or isn't. The thread connecting this week's stories is the difference between managing a message and actually meaning it.T ...  Show more

When a presidential interview goes off the rails, it is rarely an accident. It is a pattern.A man tried to kill the president on Saturday. By Tuesday, the dominant news story was a court filing about a ballroom.That is not a glitch in the news cycle. That is a Trap working exactl ...  Show more

This episode provides valuable insights into the world of media relations and offers practical tips for successfully engaging with the media. David Wills, senior vice president at Media Profile, discusses the evolving landscape of media relations and the challenges faced by publi ...  Show more

Send us Fan MailTom Ciuba and Jason Mudd discuss crisis communications, crisis plan creation and updates, and social media management in the latest On Top of PR episode.Guest:Our episode guest is Tom Ciuba, Vice President of Communications at Genesee & Wyoming. His diverse backgr ...  Show more

Mentorship is a sexy topic that gets thrown around in a lot of interviews, but this week’s guest does more than just talk about it. We caught up with her JC Lapierre, the U.S. Chief Strategy and Communications Officer at < ...

A bid to squeeze money from social-media platforms that link to news content has backfired: what was intended to help publishers is instead harming them. America’s workers still work more than Europe’s; what is changing is where they do it (9:44). And remembering Shirley Conran, ...  Show more