S04.EP12 - Distinctiveness, Differentiation, and Brand Growth with Jenni Romaniuk

S04.EP12 - Distinctiveness, Differentiation, ...

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S07.EP14 - Brands, Bots, Buyers: How AI Is Changing Brand Choice with Asha Parmar

AI is no longer simply helping consumers make decisions. It is becoming an active participant in what they discover, trust and buy. Learn more at https://justcreative.com/podcast In this episode of JUST Branding, Jacob Cass and Matt Davies speak with Asha Parmar, founder of Élan ...  Show more

S07.E13 - Why Story Still Wins in Brand Building with Park Howell

Why do stories move people in ways that facts, features and clever messaging rarely can? Learn more at justcreative.com/podcast In this episode, Jacob Cass and Matt Davies speak with Park Howell, Emmy Award winning brand strategist, founder of The Business of Story and one of the ...  Show more

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