Shape Up Principle: Writing a Pitch

Many entrepreneurs spend more time worrying about what could go wrong than actually finding out. In this episode, Jason Fried and David Heinemeier Hansson detail how 37signals approaches experimentation, why lowering the stakes on most decisions leads to better ones, and how lett ...  Show more

Getting a new customer through the door is one thing, but making sure they understand how things work is another. In this episode, Jason Fried and David Heinemeier Hansson break down how (and why) 37signals redesigned the onboarding experience with their latest version of Basecam ...  Show more

Raising money for your startup? Good news—applications for Season 14 of The Pitch are now open! General partner Lisa Muccio and venture scout Peter Liu share what we look for in a startup, and how you can land a spot on our next season. So if you're a pre-seed or seed-stage found ...  Show more

Ryan Singer is one of the earliest employees and the former Head of Strategy at 37signals (the makers of Basecamp), where he spent nearly two decades refining a product development approach that helped the company build super-successful products with small teams. Based on these l ...  Show more

Learn a simple, repeatable framework for crafting an effective sales pitch that connects, communicates value, and inspires action. Show Notes Page: https://www.thehowofbusiness.com/585-crafting-your-sales-pitch/ Crafting an effective sales pitch isn't about being slick or persuas ...  Show more

Your pitch is more than just words – it’s your first impression, your story, and your chance to stand out. But how do you pack all that into just 60 seconds or less? In this minisode of Small Business Bytes on This is Small Business, host Andrea Marquez walks you through how to c ...  Show more