This is How You Create Demand

In this keynote address to the NextGen community, I talk about the coming tidal wave of AI influencers and what you must do to survive and thrive. I encourage you to diversify your content across multiple platforms, especially YouTube Shorts, as a "defense mechanism from disappea ...  عرض المزيد

In this episode, I break down the most critical shifts happening in modern marketing and share the core strategy I believe will define success for the next decade. I explain why traditional measurements like GRP are outdated and why an obsession with "measuring brand" is an excus ...  عرض المزيد

I'm convinced most ecommerce brands have a massive cost center that they have no idea exists. In fact, they probably think it's a profit-center.

In this episode, I explain how deeply understanding the value each dollar your ads are creating saves you from acquir ...

Today's Episode we are diving into Instagram stories and in particular, how to increase your Instagram Story views.

Why? Well, the more people who see your stories, the more people you can sell to!

So grab your pen and paper because we have 7 strategies comin ...

In today’s Finshots, we explain why the concept of continuation funds are becoming popular in the venture capital world.

If you're a person who is great at communicating and are enthusiastic to join our team, Ditto is looking to recruit new Insurance advisors. You d ...

<span>How does a photo holding a product move the needle in terms of that product's consumer perception? More than you'd think. Tod speaks to a researcher who studied this effect.</span>

<span>There are many advantages of e-commerce for the consumer — ...