257 - Synergy in Sparkle: Where Merchandising...

Almost every brand sends last chance emails. End of a sale, final hours of a promotion, last day before something's gone. They're a completely normal part of any email calendar. And yet - we've all been on the receiving end of one that felt off. A little frantic. A little hollow. ...  Show more

There's a lawsuit in the news right now involving a major retailer and their email marketing. I'm not going to weigh in on the legal debate - but it did make me want to talk about something I think gets overlooked when email programs are moving fast. Email is permission-based mar ...  Show more

Think you know the basics of marketing? Think again. Ralph and Kasim show you how to spice up your marketing fundamentals with some cutting-edge tools and techniques. They reveal the secrets of crafting messages that stop people in their tracks and make them drool over your offer ...  Show more

Join Daniel on this week’s episode as he chats with Oana Leonte, a marketing expert with a passion for brand positioning. Currently the Head of BU Marketing for PUMA, Oana explains why brands need to take a step back from analytics and start adding a bit more magic back into thei ...  Show more

We’re dipping our toes back into the archives to rehash this interview with Alexandria Snow, the customer-first marketer who knows exactly what you need.   With more than nine years of SaaS experience in sales/marketing consulting, Alexandria brings a lot of wisdom about effectiv ...  Show more

Hey, Product Bosses! We’re diving into something really exciting today. Have you ever wondered how getting your product in front of the right person can transform your business overnight? Well, we’ve got an incredible story to share.In this episode, we’re talking about the day Ki ...  Show more