The PR Week: 8.24.2023 - Catherine Frymark, M...

The latest guest on The PR Week podcast is Adam Sohn, VP of communications at T-Mobile, and a veteran of communications roles at companies including Microsoft, Amazon and Lockheed Martin. He talks about a day in the life of a tech sector PR executive, how his team uses AI and wha ...  Show more

The latest guest on The PR Week podcast is Bradley Akubuiro, head of the corporate communications practice at Bully Pulpit International and a veteran of companies such as Boeing and United Technologies and organizations such as the Rainbow PUSH Coalition. He talks about crisis c ...  Show more

You’d think a simple pen company couldn’t spark outrage, but Bic somehow got the job done. Bic for Her, a collection of smaller, pinker pens for women, debuted in 2011 and immediately caused controversy. But how did something like this even get greenlit and how long did it last o ...  Show more

As the data revolution rapidly transforms marketing, does the industry run the risk of losing its altruistic ideals? Jacqueline Woods, CMO of the multi-cloud data platform Te ...

Video marketing is key today, especially when it comes to advertising online. A lot of companies struggle with creating content that really appeals to today’s consumers. The good news is, I have an incredible expert on today’s episode to give you insights into what is working ...

Frontier Airlines and Spirit Airlines, the two largest low-cost carriers in the U.S., have agreed to merge in a $6.6 billion deal, CNBC’s Phil LeBeau reports. Fro ...