Media Relations Best Practices With Axia

Send us Fan MailIn this episode, Ron Culp joins host Jason Mudd to discuss why business acumen now outweighs writing skills in PR hiring, the three stages of a corporate PR career, and five practical ways to build business acumen at any career stage.Tune in to learn more!Meet Our ...  Show more

Send us Fan MailIn this episode, Jessica Barber Scott joins host Jason Mudd to discuss how public relations professionals can move beyond impressions and advertising value equivalency to measure outcomes and impact, build measurement frameworks around business objectives, and use ...  Show more

In today's episode, we are joined by someone who knows the PR world inside out! Rachel Allison is the founder of PR Agency, Axe & Saw, and someone who regularly advocates for Diversity, Inclusion & Equity in her work.

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This week on CEO School, Suneera reveals the four key elements you need to build a bulletproof plan in the different types of media: earned, shared, owned, and paid. She also shares her top tips on leveraging these channels for maximum impact, including creating original content ...  Show more

Let's go behind the scenes of broadcast television, where a former producer joins us to reveal the tricks of the trade. Our guest David McAlpine takes us inside the world of anchors, reporters, producers, and bookers to find out what it takes to be a successful guest on t ...

Simple Strategies For Driving Major Traffic To Your Biz In this episode, PR master Jen Gottlieb, teaches you how to find dream PR opportunities for your business. Whether you’re looking to be featured in an article, get your podcast or blog featured, or land a spot as a guest on ...  Show more