110. Write It Well: How to Craft an Email to ...

The secret to building habits that stick.Whether you want to read more books or exercise more regularly, BJ Fogg has good news. “Habits are easier to form than most people think,” he says, “If you do it in the right way.”As the founder and director of Stanford's Behavior Design L ...  Show more

Why beliefs can either cap our potential or push us toward possibility.What you believe about yourself could be holding you back. Fortunately, Nir Eyal says beliefs aren’t truths — and you can choose new ones.Eyal is a former lecturer at Stanford Graduate School of Business and t ...  Show more

Todd Rogers shares powerful writing principles to help capture your busy audience’s attention. 

— YOU’LL LEARN — 

1) Why people aren’t reading—and what to do about it 

2) The critical question that w ...

What kinds of writing gets people to take action? In his book, “Writing Effectively for Busy Readers,” Harvard professor and this week’s Master Fixer Todd Rogers discusses his extensive research into the most effective writing styles. Todd talks with Anne and Frances about what i ...  Show more

Harvard Kennedy School Professor Todd Rogers and Lecturer in Public Policy Lauren Brodsky say trying too hard to sound intelligent—even when communicating complex or nuanced ideas—isn't a smart strategy. Because today’s overburdened information consumers are as much skimmers as r ...  Show more

Great speakers do two things better than other people… They create content that is designed to connect with their audience where they are and engage them in new and compelling possibilities for the future; and They deliver it in a way that builds rapport, entertains and motivates ...  Show more