Saudi Arabia's multi-billion dollar football ...

We're in Santa’s grotto – sort of - a Chinese city that some call the Christmas capital of the world. With 75,000 traders, across 50,000 stores, Yiwu offers the world’s largest wholesale market across a labyrinth of arcades. But at a time of growing trade tensions with the US, wh ...  Show more

We look at what makes a great Christmas marketing campaign. From a budget-friendly advert based around coffee cups, to multi-million dollar epic commercials featuring Hollywood A-list celebrities.We unwrap the secrets behind the world's most iconic festive advertising.If you'd li ...  Show more

Saudi Arabia has been spending hundreds of millions of dollars snapping up international soccer stars in recent months, including legendary players like Cristiano Ronaldo and Karim Benzema, to boost the rosters of its Saudi Pro League. It's not the first time we've seen a country ...  Show more

If you're a sports fan, you may have noticed Saudi Arabia making billions of dollars of investments in everything from Formula 1 to professional tennis. In two high profile moves, the Saudis backed the merger of LIV Golf with the PGA tour earlier this month, and recruited soccer ...  Show more

Cristiano Ronaldo, Karim Benzema, and Neymar have all joined the Saudi Pro League on nine-figure annual contracts. And the oil-rich league isn’t slowing down anytime soon, bidding to host marquee FIFA events and compete with Europe’s top football clubs. So today’s podcast exam ...

Saudi Arabia has set the summer transfer window on fire, with numerous superstars such as Karim Benzema and N'Golo Kanté following Cristiano Ronaldo to the Saudi Pro League. Saudi clubs are offering massive contracts to these players, but what's the rationale behind these investm ...  Show more