Von 0 auf Kunde im B2B SaaS: starte mit dieser bewährten Formel - R.I.P. Feature Function Shotgun Teil 2 (147)

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So entwickelst du dein SE-Team mit System — Jans Playbook für SE Leader (251)

In dieser Episode sprechen wir offen über das gefürchtete Jahresendgespräch – und warum es oft mehr zerstört als fördert. Wir teilen, wie wir als PreSales Leader echte Entwicklungsgespräche führen: mit Vertrauen, klaren Fragen und ganz ohne Bullshit-Formulare. Du erfährst, warum ...  Show more

Technical Win im Solution Engineering — Die unterschätzte Metrik (250)

In dieser Folge tauche ich tief in das Thema Technical Win ein – einen der wichtigsten, aber am wenigsten strukturiert gemessenen Meilensteine im B2B Softwarevertrieb. Ich erkläre, was ein Technical Win wirklich bedeutet, wie er sich vom Business Win unterscheidet und warum diese ...  Show more

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