The Marketing Hill Mash: Severing the Old Sch...

SEO isn’t dead…but if you’re not adapting to how AI surfaces answers, you’re already behind. Daniel sits down with Mike Roberts, Founder of SpyFu and CEO of RivalFlow AI, to discuss what’s actually happening in search right now, from zero-click results and AI overviews to the new ...  Show more

Email isn’t dead. But most Marketers are measuring it the wrong way. Daniel sits down with Naomi West, Senior Product Marketing Manager at Customer.io, to break down what actually makes a “good” email and why beautiful design, open rates, and fancy templates aren’t the metrics yo ...  Show more

On the DMI podcast, we're devoting the next 2 episodes to going deep into influencer marketing. First from the marketer's viewpoint and then from the creator's.In this first episode host ⁠Will Francis⁠ chats with ⁠Sarah Adam⁠, Head of Partnerships and Influencer Marketing at ⁠Wix ...  Show more

Are you wondering how sales and marketing are aligned? How you can transform your sales strategy to achieve greater success in your marketing efforts? In this episode of the Digital Marketing Podcast, we take a deep dive into lead generation and account-based marketing, including ...  Show more

90% of buyers choose from their initial shortlist of vendors. How can marketers ensure their brand makes it to that list?

This week, Elena, Angela, and Rob are joined by Jason Ing, CMO of Gusto, to discuss timeless marketing principles that work across B2B and B2C. Jas ...  Show more

Online influencers are an increasingly important way for companies to find new customers and drive sales. But if you’re a marketer hoping to target consumers, it’s important to understand how the social media industry works. In this episode, Emily Hund, a researcher at the Univer ...  Show more