Joe Schaeppi Understanding Players to Make Be...

Don't experiment on your own revenue with broken game mechanics. Get our guide "Core Drives in the Wild" to learn how to apply real behavioral science to your product: professorgame.com/WildCD We dismantle the myth that simply adding points, badges, and leaderboards will fix a br ...  Show more

Have a product challenge around retention? Quick intro chat → professorgame.com/chat Leif Sorensen reveals why most corporate learning games fail. We discuss the "magic powder" fallacy, where companies try to cram too many behavioral frameworks into a single experience. Leif brea ...  Show more

Experiencing the noticeable communication differences between his childhood culture and his new home in the U.S., William Lam was driven to become aware of how his limiting thoughts imprinted from his family drove unhealthy unconscious actions. Learning how to shape his mental th ...  Show more

#130: In his book “The Confident Mind,” Dr. Nate Zinsser, shares the approach he’s developed as the director of West Point’s Performance Psychology Program and consultant for numerous elite athletes. His insights, which center on the idea of confidence, can be transformative n ...

At last count, there were over 300 mental health-related apps in the app stores. With this many, how do you choose? How do they differ from each other, and do they actually help? Most importantly, how do we know which ones are safe? On today’s episode, we discuss mental health ap ...  Show more

In this fascinating episode of Brainfluence, pioneering neuromarketer Dr. Carl Marci discusses how modern technology is impacting our brains. He shares insights from his new book Rewired, explaining how excessive smartphone use and constant multitasking are reducing productivi ...