CX At scale & Speed Of Customer Expectations ...

Connected TV is becoming a performance marketing channel. Alison Clark, CTV and Go-to-Market Strategy Lead at AdRoll, breaks down why CTV is merging with digital advertising. She explains how video fits inside a unified digital strategy, why omnichannel buys across TV, display, a ...  Show more

Connected TV is becoming a performance channel, not just a brand play. Alison Clark, CTV and Go-to-Market Strategy Lead at AdRoll, explains how video fits inside a unified digital strategy. She breaks down why marketers should stop separating CTV from digital advertising, how omn ...  Show more

Customers are demanding speed and convenience in their interactions with companies. Technology, especially artificial intelligence, is often better at meeting customer needs than humans. Karen Lellouche Tordjman, leader of BCG’s customer experience work, explains how comp ...

Never before have consumer expectations shifted at such a rapid pace. As brands and marketers try to keep up with an always-evolving consumer landscape, what they are quickly discovering is that just because you operate in one sector, doesn’t mean you are just being judged amo ...

Join Margaret Ryan, VP of Product at American Express, as she sh ...

Get ready to revolutionize your product game! Lisa Yokoyama, SVP of Product at AMEX, unveils the playbook for Customer-Centric Product Management. From ideation to iteration, Lisa guides us through anticipating customer needs. Tune in to elevate your product strategy with insight ...  Show more