Human Biases

Human Biases

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Google Analytics Is Hiding Your AI Traffic (And Google Can Detect Your AI Content)

E1152: Google Analytics is one of the most widely used analytics platforms on the web, but there is a growing category of traffic it was never really designed to help you understand: bots, AI crawlers, and AI agents. I sit down with analytics consultant Jason Packer, author of Go ...  Show more

Google's Goto Redirect Broke Rank Tracking. Moz Explains What Happens Now.

E1151: Google has started routing search-result links through new google.com/goto redirects, masking the final destination URL for logged-out users. That sounds like a small technical change. For rank trackers, SERP scrapers, SEO tools, and marketers who depend on Google search d ...  Show more

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