2601: Ethical Marketing in Action: Vericast's...

What happens when marketing, psychology, and emerging tech converge around a single purpose, redefining the relationship between brands and consumers? In today’s episode, I’m joined by Jaime Schwarz, a creative force behind Brand Therapy, The TeamFlow Institute, and MRKD.art, who ...  Show more

In this episode of Tech Talks Daily, I welcome back Dennis Woodside, CEO of Freshworks, to unpack the growing conversation around the so-called SaaS-pocalypse and what it really means for the future of software businesses. There is no shortage of dramatic headlines suggesting Saa ...  Show more

In episode five of "Below the Fold," Ryan Fletcher, who oversees digital data and technology for Initiative MENA, joins the show to discuss the current state of performance marketing and data analytics in the region. 

The discussion encompasses several key themes: t ...

Brandon Wiebe, General Counsel and Head of Privacy at Transcend, offers tips about implementing data governance frameworks and how to utilize software in the process. Brandon's company is a privacy platform that helps legal and compliance teams automate data compliance tasks.< ...

This is Part 1 of Cindi's interview with Michelle Jacobs, President and co-founder of marketing measurement agency Alight Analytics.

On this episode, Michelle and Cindi discuss how data can turn marketing from a regretful expense to a worthwhile investment, the benefits ...

By now you’ve probably heard a lot of our guests talk about the need for marketers to have a 360-degree of their customers. But that begs the question why? What makes up that 360-degree view and what benefits does having all this data actually do for your business?

“[ ...