MAAATE: The most polarising ad of the year

MAAATE: The most polarising ad of the year

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The Secret Behind KFC’s Success

KFC keeps its recipe secret. It’s stored in a vault in an unknown location. Only two KFC executives know the ingredients. Neither are allowed to fly on the same plane. But this secrecy is illogical. The recipe isn’t important. Today on Nudge, Richard Shotton explains how the secr ...  Show more

Why is it so hard to say no?

In 1963, the Milgram experiments revealed something unsettling. Most people kept administering what they believed were painful electric shocks, not because they wanted to, but because they couldn’t bring themselves to say no. In this episode, my guest shares why we agree to extra ...  Show more

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The Ad Campaign
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By the time it’s over, this year’s race for president will have cost at least $3.5 billion. The single biggest expense will be campaign ads.

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The Campaign Moment: Harris’s big interview
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<span style="background-color: transparent; color: rgb(0, 0, 0);">“Post Reports” co-host Elahe Izadi and senior political reporter Aaron Blake talk with White House reporter Yasmeen Abutaleb about Harris and Walz’s interview on CNN, new polling that shows continued Democratic ...

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Exclusive: The Harris Campaign On What Went Wrong
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In this candid interview, the leaders of the Harris-Walz Campaign speak for the first time about the challenges they faced and why they made the decisions they did. Dan sits down with Jen O'Malley Dillon, David Plouffe, Quentin Fulks, and Stephanie Cutter to talk about the cam ...

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US Election: Spending on TV advertising
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The campaign teams supporting Donald Trump and Kamala Harris in the race to the White House are expected to spend a total of more than $10 billion.A journalist with the CBS network, Larry Magid, explains why most of the money will be spent on political advertising on television. ...  Show more