BBC OS Conversations: The Taylor Swift phenomenon

BBC OS Conversations: The Taylor Swift phenom...

Up next

Haroon Mirza: Creating a sculpture with light, sound and video

Following his time at Cern, Haroon Mirza has been creating a major installation based on his research there. The piece, made with his collaborator Jack Jelfs, is a sculptural art work which uses a circle of eight speakers, a large screen and an octagonal chandelier sculpture of L ...  Show more

BBC correspondents' look ahead to 2026

James Coomarasamy speaks to BBC correspondents around the world about the people and places, trends and technology that they are going to be keeping an eye on over the next 12 months. Much of that will be shaped by what has already happened in 2025 - we entered the year still foc ...  Show more

Recommended Episodes

Taylor Swift, de la chanteuse country au phénomène planétaire
Code source

En décembre dernier, Taylor Swift est désignée personnalité de l’année par le magazine américain Time, succédant au président ukrainien Volodymyr Zelensky. La chanteuse américaine de 34 ans, actuellement en pleine tournée mondiale, fascine les américains. Elle est dev ...

  Show more

The Marketing of Taylor Swift: (Taylor's Version)
Under the Influence with Terry O'Reilly

This week, we analyze the remarkable marketing skills of one of the top music artists in the world – Taylor Swift.


She has challenged the status quo at every turn – she regained ownership of her master recordings. She convinced Apple and Spotify to pay artists in a m ...

  Show more

Speak Now (about Taylor's versions)
Switched on Pop

Taylor Swift is currently the most streamed artist in the world as she’s commandeered the media as she embarks on her Eras tour around the globe. It's likely to be the highest grossing tour of all time, crossing $1B in sales. What’s more, she’s just released her 6th studio album ...  Show more

Taylor Swift vs. The World
Crash Course

Taylor Swift embodies a rare cultural presence and moment – and she’s everywhere. She inhabits her presence (amid an unusual amount of glare) with an unusual amount of grace. But now, a lot of weird conspiracy theories from Fox and conservative commentators have attached themselv ...  Show more