Tik Tok and Meta Shops, Campaign Automation and the Changing Paid Traffic Landscape

Tik Tok and Meta Shops, Campaign Automation a...

Up next

Inside the US-Made Textile Brand, Swaddelini

What does it take to build a manufacturing brand from scratch with your own machines, your own team, and your own two hands? In this episode, Liz Hilton, inventor, founder, and owner of Swaddelini, shares how she turned a sleepless night as a new mom into a US-made baby swaddle b ...  Show more

Getting YouTube Ads Right in 2026

Is YouTube the most underrated paid channel for eCommerce brands right now? In this episode, I sit down with Brett Curry, founder of OMG Commerce, to break down exactly how seven- and eight-figure brands should be thinking about YouTube ads. Brett has been running YouTube campaig ...  Show more

Recommended Episodes

Year End Wrap Up: Best Nuggets and Insights from Perpetual Traffic 2023
Perpetual Traffic

What were the most game-changing online marketing ideas of 2023? Find out in this special episode, where we recap the best moments from our conversations with leading experts in the field. You’ll hear how they leveraged real-time events, trends, and conversations to create moment ...  Show more

Lifetime Value Nuggets: Deciphering Customer Metrics
Perpetual Traffic

In this episode of Perpetual Traffic, we are digging deep into the archive for crucial marketing strategies for the digital age. These nuggets revolve around essential topics like the intricacies of selecting the right marketing or advertising agency, understanding and leveraging ...  Show more

210 - Understanding Omnichannel E-Commerce Marketing, with Andrew Maff
The Marketing Millennials

Are you struggling with tracking attribution in e-commerce?  Andrew Maff, founder of Blue Tusker, joins Daniel to discuss the challenges of tracking the customer journey and the importance of conversion rate optimization (CRO) in e-commerce.  He and Daniel delve into the benefits ...  Show more

Shopify: The E-commerce On-Ramp - [Business Breakdowns, EP. 01]
Business Breakdowns

Today we will be diving into Shopify. Shopify was founded in 2004 by Tobi Lütke and Scott Lake around their original problem of why it's so hard to build an online business when they struggled to open an online snowboard equipment store. Today, Shopify's goal is to make commerce ...  Show more