Should Sephora and Ulta Be Catering to Gen Alpha?

Should Sephora and Ulta Be Catering to Gen Al...

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Responding to the Kristin Cavallari Backlash, Plus Must-Have Vacation Packing Picks

This week, we’re recapping an unforgettable night at the opening match of the FIFA Club World Cup with Paula’s Choice, where we found ourselves feet from the pitch and mega stars like Tom Cruise and David Beckham. We also share more details on Parsol Shield, the new sunscreen fil ...  Show more

The Evolving Business of Celebrity Partnerships and Events with Allison Statter

Allison Statter has spent her career helping shape the brands, personalities, and cultural moments that capture our attention. As co-founder and CEO of Blended Strategy Group, she works at the intersection of celebrity, influence, marketing, and consumer behavior—often behind the ...  Show more

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