Cannabis Marketing

This week, we pay tribute to one of the greatest commercial directors in the ad business.You may not know the late Joe Sedelmaier by name, but you certainly know his work.He directed the famous “Fast Talking Man” ad for FedEx and a landmark commercial for Wendy’s that contained t ...  Show more

This encore episode of Under The Influence is one of our favourites of 2026.Lately, companies have been hijacking breaking news stories to create ads.When thieves broke into the Louvre with a ladder, the ladder company quickly produced a tongue-in-cheek ad.When the Oscars read th ...  Show more

New York City has long been seen as a holy grail for the legal weed industry, with millions of potential customers. And last year New York state started handing out licenses for its first recreational cannabis shops, the culmination of a series of moves that have seen marijuana d ...  Show more

The Interview. Jason Wild, founder of JW Asset Management, sits down with Tony Greer, founder of TG Macro, to discuss his career journey from pharmacist to investor with a firm that oversees $1 billion through a mix of investments in pharmaceuticals and cannabis producers. Wild’s ...  Show more

With the decriminalization and commercialization of weed in some of the US, we've seen some very troubling marketing towards women (and blatant ignorance of the past). Friend of the show Joey stops by to go over the history, the issues and the positive potential of cannabis.</ ...

Changes to the laws governing cannabis use are happening around the world. The number of States in the USA legalising cannabis is increasing rapidly. Uruguay and Canada have legalised it already, and Mexico may soon follow suit. Tanya Beckett looks at the different models of lega ...  Show more