The Power Of Content With SEO -- Lorenz Esposito // SearchX

The Power Of Content With SEO -- Lorenz Espos...

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Is the quality of traffic different today for local businesses?

Local pack ads grew from 1% to 22% of tracked searches. Joy Hawkins, owner and president of Sterling Sky, brings nearly two decades studying local results and over 1,000 local SEO tests to explain why traffic and lead quality no longer move together. The conversation covers redef ...  Show more

What data should businesses really be showing on their website?

Local pack ads jumped from 1% to 22% of tracked searches. Joy Hawkins, owner and president of Sterling Sky, brings nearly two decades of local search expertise and over 1,000 documented ranking tests to explain what actually moves the needle as AI reshapes local visibility. The c ...  Show more

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