S7 E7: Shopify is Becoming Obsolete—What It M...

The old DTC playbook is dying. And most brands don’t even realize it yet.In this episode, Nik sits down to talk about how DTC has evolved, why lean and profitable is the new thing, and what the next five years of ecom will actually look like. Nik explains the shift toward what he ...  Show more

Some brands don’t have a product problem, they have an execution problem. In this episode, Nik breaks down a pattern he’s seen over and over again this year: brands with incredible products, real social proof, and even professional athlete endorsements…that are completely stuck. ...  Show more

Toking Shop: eCommerce is Finally Coming to TIkTok

This week on Marketing O’Clock. POV: TikTok finally gets eCommerce features that brands have been waiting for. YouTube rolls out “simplified” ad controls that are simply misleading. Traditional ad spend is g ...

Welcome to the first episode of our newest show, Business Breakdowns, featuring deep-dive conversations on individual businesses. In each episode, we will dissect a new company with investors and operators that know it best. We’ve already released the first three episodes on Shop ...  Show more

Start creating high-quality content easily with Streamyard: https://clickurl.ca/ICH-streamyard Use my code ICH to get $5 off your delicious, high protein Magic Spoon cereal by clicking this link: https://magicspoon.thld.co/ich_0423 Check out the Patreon! https://www.patreon.com/i ...  Show more

Today we will be diving into Shopify. Shopify was founded in 2004 by Tobi Lütke and Scott Lake around their original problem of why it's so hard to build an online business when they struggled to open an online snowboard equipment store. Today, Shopify's goal is to make commerce ...  Show more