Achieving Target ROAS on Amazon: A Full Funne...

A candid 2025 recap with Destaney and Alex on what it actually took to scale BTR, from investing in A-players and internal tech to protecting culture in a fast-moving industry. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/priv ...  Show more

Destaney talks with Gibby, BTR Media’s Head of DSP, to break down how he uses AMC, DSP, and AI tools like ChatGPT to build custom reports and audiences that actually prove incremental value. Gibby shares how he went from zero coding experience to writing SQL for AMC, how to turn ...  Show more

Join us for an insightful TACoS Tuesday with Amazon PPC expert Destaney Wishon of Btr Media, as she shares her expertise on Amazon advertising strategies. We explore the key benefits and features of Adtomic, a powerful tool for managing Amazon PPC campaigns, focusing on bid ma ...

In this TACoS Tuesday episode, Bradley and Destaney Wishon discuss different Amazon advertising strategies, campaign types, how to measure Share of Voice, and more.

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This discussion explores how Google Ads adjusts bids based on past performance, sometimes inflating CPC when campaigns perform well. Advertisers can manipulate bidding strategies to control costs and scale efficiently. A case study on a high-end Persian rug store highlights th ...

Is it a battle between Google Ads and Meta Ads? Stop the debate! Our Meta Ads Manager, Jonathan Paquin, shares why running BOTH ad platforms is the smartest strategy. Learn how they work together to capture high-intent searches and build brand awareness for maximum sales. He also ...  Show more