97 Building Your Design Agency Dream Team

Many designers start freelancing for freedom, only to realize their business cannot function without them. More clients often mean more responsibility, more communication, and less time. I built a design agency because I wanted sustainability, not just flexibility. In this episod ...  Show more

If getting clients still feels unpredictable, the problem is rarely your talent or effort. It is usually the absence of an evergreen lead generation system. For years, I watched designers move between busy seasons and slow months because their marketing only worked when they were ...  Show more

Are you an interior designer struggling to build a profitable, sustainable business? Do you feel overwhelmed by the marketing and business side of your creative practice?

In this episode, Jacqueline Green, founder of Behind the Design, shares her proven strategies to he ...

Newbie interior designers often have questions as they start building their careers, balancing creativity with client satisfaction, and running a business effectively.

In this episode, I answer questions sent in by listeners over the past couple of months. Some listener ...

"How can I show what I can do if no one gives me a chance?"

This is a question I often hear from young designers struggling to find paid internships or get clients to take a chance on them. It’s frustrating, discouraging, and can leave you feeling stuck. You k ...

The interior design industry is quite crowded, especially with the rise of online platforms and social media showcasing designers’ work, making the field more visible and accessible than ever.

The growth in popularity is fueled by shows on networks like HGTV, DIY resour ...