Sales Psychology: Why You Make Terrible Buyin...

Imagine this: You walk into work on a normal Tuesday, coffee in hand, only to be called into an emergency all-hands meeting. Your division is being dissolved.Or perhaps your phone alerts you to another presidential directive that threatens your livelihood or community.Or a routin ...  Show more

Your beliefs are tools, not truths.In 2006, U.S. Team freestyle skier Michelle Roark zoomed down the slope at her first Olympics, conquering hilly terrain that not even a 4×4 could handle. At 31, she was already years older than the average Olympic freestyle skier (24 years old a ...  Show more

Consumerism has a lot of downsides but what if rather than giving up hope we look at how to make it better? For that to happen we need to become aware of our relationship with materialism, limiting beliefs we have even if we don't know it and what alternatives already exist. You ...  Show more

This is an exclusive, audio only episode of Deep Dive, where I share with you the introduction to my brand new book, Feel Good Productivity 🎉 If you want to listen to the audiobook, or you're curious about what the book is like, then this is for you. The introduction is all abou ...  Show more

In this episode, we discuss Morgan Housel’s book The Psychology of Money. We explore some of the key points, like the role that luck plays in success, why poor people buy lottery tickets, and the differences between getting wealthy and staying wealthy.LinksThe Psychology of Money ...  Show more

Can marketers tap into psychology to improve the effectiveness of their work? Well, there’s a reason why Dr. Robert Cialdini’s psychology book Influence is a marketing and sales bestseller.

Whether you realize it or not, psychological principles are applied in m ...  Show more